Light advertising is one of the most modern types, which shows high efficiency and provides a really good advertising effect. Like any other, it has certain features and design rules, which we will discuss in our article.What is light advertising: types and examples of light advertising there are many types:- light boxes,- neon signs,- three-dimensional letters of light,- a running line,- multimedia screens,- light projections on asphalt, etc.All of these types of advertising are equally good at one important task - they remain visible not only during daylight hours, but also at night. Due to this, the influx into a particular institution is ensured for a longer time. This is especially important for those who work around the clock or until late at night, when dusk is already falling and it gets dark. For example, for nightclubs, cafes and restaurants, for shopping and entertainment centers and complexes, etc.But light advertising on asphalt, windows, facades and other places can be used by many other companies or establishments. For example, a small coffee shop or bakery, a beauty salon or a communication salon, a hotel or a lounge, and many others. Depending on the orientation and corporate style, you can choose different light advertising: make an illuminated sign from individual letters or a single light box, add a light projection in front of the entrance, decorate the showcase with neon, hang a multimedia screen on the facade, etc.What are the requirements for light advertising? The requirements for light advertising for a store or any other institution depend on which type of design is chosen. One of the important rules is that the light does not cause any discomfort to passersby and drivers. For example, you can not make a light projection on the roadway, because this will negatively affect the concentration and attention of drivers. But it is acceptable to project ads on sidewalks. But here, too, it is important to choose a place for the projection so as not to interfere with pedestrians - the projector should not shine in their eyes.If we are talking about media facades, then they should not have a white advertising field. In addition, it is not allowed to change information on the screen too quickly, and the backlight of the media facade should not illuminate the windows of nearby houses. If you place such an advertisement along the highway, you will need to coordinate this with the traffic police.For light advertising on windows, there are general rules and requirements for this type of advertising products. It is allowed to place an electronic media in the showcase - a screen or a TV that will broadcast commercials. It is important to take into account local regulations. In some places, it is forbidden to broadcast ads in windows, but only in storefronts.If we take lightboxes used as signage as outdoor light advertising, then when placing them, the rules for installing conventional signage must be taken into account. For example, they cannot be installed within the boundaries of residential premises, on the blind ends of the facade, on the canopies of the building, above the line of the second floor. In addition, it is forbidden to replace the glazing of storefronts with lightboxes and it is forbidden to create direct directed rays into the windows of residential premises. At the same time, the light from the sign should be muted and non-flickering. Early planning makes sports bonuses more effective over time. When players activate the 1xbet promo code free bet during sports registration phase 100% up to €130, they gain more options for pre-match and live bets. This bonus suits cautious singles as well as system bets across leagues. Extra promotions like insurance on accumulators may appear during big events. Reviewing terms carefully ensures the bonus is used efficiently and without unnecessary risk.